When we started working on an App for Gift Grub, the popular satire sketch on Today FM’s Ian Dempsey Show, we had high hopes that it might make at least the top 5 in the App Store. So it was a pleasant surprise to wake up on Monday to find out it had hit the Number One spot, having only been released on the previous Friday!
Ciarán O’Reilly offers some advice to clients on how to get to grips with the new media world that their brands now live in. This article was written for the November 2010 issue of Irish Marketing Journal – the leading marketing industry magazine in Ireland.
Prosperity are Ireland’s leading recruitment agency for the digital industry. Every month they do a quickfire Q&A with someone from the industry. This month they picked on me!
We recently produced a new multi-media advertising campaign for WorldSpreads. The campaign, which will run across TV, Online & Press, was created specifically for the UK market and is the first manifestation of a Challenger Brand Strategy we’ve developed for the brand.
After a long and highly challenging pitch process, we’re absolutely chuffed to have been selected as the Digital Agency for Northern Bank. We’re really excited to be working with such a large, local brand like Northern Bank who were looking for an agency partner to make digital a more central component of their brand strategy. We’ll be starting to work on a whole bunch of campaigns immediately, so watch this space for developments.
We built this small site for friends of ours, so if you’re yearning for the Good Life, here’s your chance!
We did a sweet little campaign for AA Ireland to celebrate the 21st anniversary of Roadwatch. GO on to the site for your chance to win iphones and cash!
This article first appeared in the July/August 2010 issue of IMJ (Irish Marketing Journal).
My late, much loved mother used to say “sure everyone works in either marketing or computers nowadays”.
I was invited to contribute to the regular feature “Wish I’d done that” for the March 2010 issue of IMJ (Irish Marketing Journal). Every month, a senior executive in the advertising & marketing community is asked to talk about recent advertising that caught their attention.